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11 Makeup Essentials Every Woman Should Own!

When was the last time you took a peek inside your makeup bag? If you haven’t taken stock of the makeup products you own in a while, this is the perfect time to do just that. In fact, there are quite a few items that you probably don’t have in your possession but probably should. Ready to upgrade your makeup bag with the latest and greatest from foundation to mascara to lipstick? Consult our guide to the current must-have makeup products of the moment. It’s time to go shopping!

 

1. CUSHION COMPACT FOUNDATION

Regular ol’ foundation just not doing it for you anymore? It’s time to get your hands on a cushion compact! Cushion compacts feature liquid foundation housed in a sponge, allowing for precise application. Plus, compacts are way more travel-friendly than bulky bottles, so you can easily toss one in your purse for midday touchups or your suitcase if you’re traveling.

Product pick: L’Oréal Paris True Match Lumi Cushion Foundation
This is buildable luminous foundation comes in 16 shades.

How to use it: Gently press the included applicator into the foundation cushion, then tap the applicator onto your skin. You can build the foundation until you reach your preferred level of coverage.

2. COLOR CORRECTING CONCEALER

You know those pastel-colored concealers you’ve been seeing everywhere lately? Well, if you have any complexion imperfections you want to hide, pick up a color correcting concealer palette pronto. Color correction relies on a basic principle—that you can use a specific shade of concealer that’s on the opposite end of the color wheel from the marks on your skin to cancel it out. There are four popular shades of color correcting concealer: peach (to hide dark circles), yellow (to hide discolorations), green (to hide redness), and purple (to hide dullness).

Product pick: L’Oréal Paris Infallible Total Cover Color Correcting Kit
With the four most popular color correcting shades (peach, yellow, green, and purple), you can disguise parts of your skin you don’t want visible.

How to use it: Apply your concealer shade of choice sparingly to targeted areas (such as underneath your eyes to mask dark circles) and build coverage as needed. Use your color correcting concealer before regular concealer and foundation.

3. BLUSH PALETTE

Let’s be real: Oftentimes, blush gets a bad rap. While blush might conjure up images of clowns, if you use the right one, it can seriously elevate your look. It’s all about choosing the right blush hue for your skin tone to avoid going overboard and entering clown territory. If you have fair skin, stick to a baby pink or peach; if you have medium skin, try a mauve or apricot shade; if you have olive skin, reach for rose; and if you have dark skin, opt for raisin or berry. A blush palette can be a great investment because you can mix and match to create a custom color that’s flattering on you.

Product pick: L’Oréal Paris Infallible Paints Blush
This four-shade blush palette allows you to use one color on its own or layer a few, depending on the look you want.

How to use it: With the included brush, sweep your blush shade of choice onto the apples of your cheeks (smile while you apply!) for a classic look.

4. CONTOUR KIT

Oh, contouring: We just can’t quit you. This is the makeup trend that continues to be oh-so-popular among celebrities and girls-next-door alike. Contouring entails applying dark and light makeup to enhance—and even slim down—certain facial features. It’s no surprise then that makeup artists—and the everyday women—are obsessed with this trend.

Product pick: L’Oréal Paris Infallible Total Cover Concealing and Contour Kit
Complete with four creamy shades of concealer, you can use this palette to contour to your heart’s desire.

How to use it: Using a concealer that’s two shades lighter than your skin tone, highlight key areas of your face—think under your eyes, down the bridge of your nose, between your brows, and down the center of your chin—to add extra dimension. Then, use a concealer that’s two shades darker than your skin tone to contour anywhere you want to accentuate, such as along your hairline, under your cheekbones, and along the sides of your nose.

5. MAKEUP BLENDERS

Sure, you could apply foundation or concealer with your fingers, but when you do so, you could transfer any germs on your hands over to your face—not something you want to happen, is it? Instead, reach for a makeup blender, which can help to provide a much smoother finish than your fingers ever could.

Product pick: L’Oréal Paris Infallible Blend Artist Foundation Blender
This blended sponge has a pointed tip and rounded edges for easy application.

How to use it: Apply a small amount of foundation onto the pointed end of your blender, then use the rounded side to dab and roll the foundation onto your skin. You can keep layering until you reach your desired level of coverage.

6. LASH PRIMER

When it comes to mascara, it’s just one swipe and go, right? You may want to consider applying a lash primer before you put on mascara. You know that primer is essential if you want to help keep your makeup in place and create a smooth canvas to work on—and the same holds true with lash primer, which can help to make your mascara application smoother, condition your lashes, plus add volume and length to your fringe.

Product pick: L’Oréal Paris Voluminous Lash Primer
This primer, which is white, can help to create an even base for mascara.

How to use it: Place the brush at the base of your lashes and gently sweep it up to the tip. Apply primer and mascara to one eye at a time, making sure you put on your mascara before the primer dries. For more impact, use two coats of primer first.

7. COLORED MASCARA

Speaking of mascara, go ahead and toss your basic browns and blacks to the side in favor of something with a little more pop. Blue mascara is back in a big way, and it can seriously open up your eyes for a brighter look. Colored mascara is the perfect eye makeup look to rock at a party or on the weekend—and trust us, you will turn heads when you wear it!

Product pick: L’Oréal Paris Voluminous Original Mascara in Cobalt Blue
Whoa, baby! This bright blue is not for the faint of heart. This mascara is formulated to resist clumping, soften lashes, and build lashes evenly for a dramatic look.

How to use it: Place the brush at the base of your lashes and gently sweep it up to the tip. Use the mascara primer first to really maximize the color effect.

8. DUAL-ENDED EYE SHADOW

The only thing better than one eye shadow is two. Whether you want to create a smoky eye or just play around with multiple shades, having a two-in-one liquid eye shadow combo can help you get the job done.

Product pick: L’Oréal Paris Infallible Paints Eye Shadow
Available in 12 visually arresting color pairings, this dual-ended liquid eye shadow makes makeup experimentation easy.

How to use it: You can use the applicator or your fingers to apply your shade of choice to your lids. Want to layer colors? Wait for the first color to set before applying another one on top of it.

9. MATTE LIPSTICK

There’s just something so chic about a matte lip. For some reason, it looks more mature than a shiny finish. So, when you’re after a sophisticated look, matte lipstick is a great choice.

Product pick: L’Oréal Paris Infallible Paints/Lip 

Whether you want to show off a classic red, a dark bordeaux, or an eye-catching lilac, this line of matte lipsticks features 14 alluring hues.

How to use it: Outline your lips using the pointed applicator, then fill your pout in. Make sure to scrub your lips first and apply a primer, too—this will help to ensure an even color application.

10. LIPSTICK PALETTE

When you want to create a custom lip color—a la what makeup artists generally do—look no further than a lip palette featuring multiple shades and finishes. Whether you want all-over color or you want to create an ombré lip, a palette has you covered.

Product pick: L’Oréal Paris Colour Riche La Palette Lip in Plum
This palette comes with eight shades in a variety of plum tones and finishes ranging cream to matte to shimmer.

How to use it: To do an ombré lip, apply shade #5 all over your top and bottom lips, shade #7 on your cupid’s bow (i.e. the center of your upper lip), and #8, the highlighter shade, in the corners of your mouth.

11. PLUMPING GLOSS

If a fuller-looking pout is what you’re after, create that effect in one step with a plumping gloss. Instead of going through a tedious step-by-step of using lip liner and lipstick to fake bigger-looking lips, this allows you to achieve the same look in less time.

Product pick: L’Oréal Paris 8 HR Plumping Gloss
This gloss is available in eight pretty, natural-looking shades, ranging from coral to rose to plum.

How to use it: Coat your lips with gloss and you’re good to go!

 

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