The product that people would recognize as mascara today did not develop until the 19th century. A chemist named Eugene Rimmel developed a cosmetic using the newly invented petroleum jelly. The name Rimmel became synonymous with the substance and still translates to “mascara” in the Portuguese, Spanish, Greek, Turkish, Romanian, and Persian languages today.
Across the Atlantic Ocean and at roughly the same time, in 1913, a man named T. L. Williams created a remarkably similar substance for his sister Maybel. Later in 1917, he started a mail-order business from the product that grew to become the company Maybelline.
Drugstore or high-end, I’ve probably tried them all! Mascaras are like trying on lipsticks…I just can’t stop trying different ones. For starters, let’s talk about my lashes. Mine are decently long and nor thin or thick. Basically I like anything lengthening and thickening, which isn’t always easy to find. I will share with you my top 3 mascaras that I am using this summer, what i like about them and some over all tips about mascaras.
Le Petit Robe Noir from Guerlain (Little Black Dress)
What it is: A tailor-made mascara with a four-in-one brush.
What it does: Dress up every lash for a customizable result that lasts. La Petite Robe Noire Black Lashdress Mascara delivers intense volume, curl, length, and definition, no matter what the angle. From the most natural look to the most super-styled eyes, it adapts to suit everyone. What it is formulated WITHOUT: - Parabens - Sulfates - Phthalates Research results: In a satisfaction test on 32 women after 4 weeks: - 100% of women are satisfied with the volume, curl, and length - 94% of women are satisfied with the separation in the lash fringe - 100% of women reported an intense black color that was long lasting.
Black Up - Volumizing and Lengthening Mascara
The lashes look longer and thicker in just one stroke for an ultra-glamorous effect without clumps.
Formulated with anti-pollution active ingredients, lashes are protected against daily external aggressions.
A formula enriched with the more intense black pigment available on the market, the color is deep and intense to magnify the look of every woman from light to very dark skin tone.
Discover our Blue Volumizing Lenghtening Mascara, for an electrifying look!
- Lengthening / Volume Mascara
This jumbo size mascara with a silicone brush will bring even the smallest eyelashes to alluring new heights. Ensures the long lasting effect of unbelievably long and perfectly divided eyelashes. (Hypoallergenic)
There are so many options on the market when it comes to mascaras, but it will always boil down to your style, personal preference and the makeup look that inspired you. My overall advice, is play around with a few brands (high end and drugstore) and explore your possibilities and your looks!